A&A Consulting Co., Ltd. is an insurance agency founded in 2019. With the keyword "delivering insurance nationwide," the company has built a business model that specializes in online sales targeting the entire country, rather than providing insurance proposals rooted in local communities. Taking the COVID-19 pandemic shortly after its founding as an opportunity, the company made a major shift from face-to-face sales to online services, and now provides consistent insurance services to customers in all regions, from Hokkaido to Okinawa.<\/p>\n\n\n\n
Our greatest strength lies in our SNS marketing, which utilizes in-house influencers to consistently acquire 250 to 350 new inquiries per month. Documents are mailed nationwide from our "distribution center" in Takamatsu City, Kagawa Prefecture, and sales staff conduct interviews online from their homes. We have eliminated sales quotas and implemented flexible work arrangements, demonstrating innovative approaches that defy conventional wisdom in the insurance industry.<\/p>\n\n\n\n
Although we recognized the potential of AI, its adoption was hindered by industry-specific constraints and the company's IT literacy. The Insurance Business Act also limited the flexibility of documents and sales materials, further restricting the role of AI. The burden on back-office operations was particularly heavy, and we saw the limits of what could be solved with human resources alone. Therefore, we wanted to double or triple productivity through systemization.<\/p>\n\n\n\n
Since introducing the generation AI, the company culture has become ingrained in the belief that "if you can ask the AI, ask the AI." Its use has progressed to the point where "there isn't a day that goes by without interacting with the AI," significantly improving both work speed and the quality of output.<\/p>\n\n\n\n
As a result, the creation of draft emails and documents has become faster and of higher quality, dramatically revitalizing employees' email responses and internal idea generation. Furthermore, AI is being used as a sounding board in the construction of management systems, such as organizational charts and profit-sharing schemes, contributing to the design of systems that employees find more acceptable.<\/p>\n\n\n\n
Furthermore, as a personal application, I use a system that has AI transcribe summaries of industry publications into speech, allowing me to continue learning in about 20 minutes while commuting or at home. This acceleration of information gathering supports decision-making by management.<\/p>\n\n\n\n
Going forward, we will thoroughly entrust tasks that AI excels at to AI, aiming to further increase the proportion of AI utilization. We are particularly focusing on optimizing the maintenance (after-sales support) area. Based on each customer's contract information, we will build a system in which AI suggests the timing of continuous follow-up, automatically notifies customers of the start of coverage for specific insurance products, and suggests insurance products that may be suitable for switching.<\/p>\n\n\n\n
As a foundation for this, we are working to switch to our own in-house developed system over the course of a year, aiming for end-to-end management of customer data. We are also advancing the use of AI in daily operations such as summarizing sales records and automatically entering data into the CRM, thereby building a system that allows us to provide better service to our customers and improve both customer satisfaction and employee productivity.<\/p>","protected":false},"featured_media":2736,"template":"","meta":{"_acf_changed":true},"implementation":[9],"employees":[25],"location":[11],"industry":[39],"class_list":["post-2741","case","type-case","status-publish","has-post-thumbnail","hentry","implementation-re-skilling","employees-25","location-tokyo","industry-39"],"acf":[],"_links":{"self":[{"href":"https:\/\/digirise.ai\/en\/wp-json\/wp\/v2\/case\/2741","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digirise.ai\/en\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/digirise.ai\/en\/wp-json\/wp\/v2\/types\/case"}],"wp:attachment":[{"href":"https:\/\/digirise.ai\/en\/wp-json\/wp\/v2\/media?parent=2741"}],"wp:term":[{"taxonomy":"implementation","embeddable":true,"href":"https:\/\/digirise.ai\/en\/wp-json\/wp\/v2\/implementation?post=2741"},{"taxonomy":"employees","embeddable":true,"href":"https:\/\/digirise.ai\/en\/wp-json\/wp\/v2\/employees?post=2741"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/digirise.ai\/en\/wp-json\/wp\/v2\/location?post=2741"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/digirise.ai\/en\/wp-json\/wp\/v2\/industry?post=2741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}